Best Email Enrichment Tools for B2B in 2026
Five B2B enrichment tools compared on pricing verified 29 July 2026, with per-credit maths normalised so cost per verified email and per mobile is comparable.
Enrichment tools all promise the same thing: give them a name and a company, get back a working email or phone number. What separates them is the credit model, and that is where most comparisons fall apart, because a credit means something different at every vendor. This guide compares five tools on pricing we read from their own live pages on 29 July 2026, and shows the per-credit maths normalised so the numbers are actually comparable.
TL;DR: entry pricing at a glance
| Tool | Entry plan | Monthly | Credits | Per credit | Phone data |
|---|---|---|---|---|---|
| LeadMagic | Basic | $49.99 | 24,000 | $0.0021 | 5 credits |
| Icypeas | Basic | $19 (+VAT) | 1,000 | $0.0190 | Not available |
| Findymail | Starter | $99 | 5,000 finder | $0.0198 | 10 credits |
| Prospeo | Starter | $49 per user | 2,000 | $0.0245 | Not published |
| FullEnrich | Pro | $55 | 1,000 | $0.0550 | 10 credits |
All five charge only for results they actually find. All five verified 29 July 2026 from the vendor's own pricing page.
Why per-credit comparisons mislead
A credit is not a unit of anything consistent. On FullEnrich a mobile number costs 10 credits; on LeadMagic it costs 5. On Icypeas a verification costs 0.1 credits; on LeadMagic it costs 0.25. Findymail issues two separate credit types. Prospeo does not publish per-action costs at all.
So the headline per-credit rate tells you almost nothing until you normalise it against what you actually buy:
Cost per verified work email, entry tier, at list price
| Tool | Per work email |
|---|---|
| LeadMagic Basic | $0.0021 |
| Icypeas Basic | $0.0190 (+VAT) |
| Findymail Starter | $0.0198 |
| Prospeo Starter | $0.0245 per user |
| FullEnrich Pro | $0.0550 |
Cost per verified mobile number, entry tier, at list price
| Tool | Credits | Per mobile |
|---|---|---|
| LeadMagic Basic | 5 | $0.0104 |
| Findymail Starter | 10 | $0.198 |
| FullEnrich Pro | 10 | $0.550 |
| Icypeas | Not available | Phone Finder listed as coming soon |
| Prospeo | Not published | Test on the free plan |
The spread on mobile numbers is more than 50x between the cheapest and most expensive. If phones are a meaningful part of your workflow, that single line should drive your decision more than anything else on this page.
One important caveat about cheap credits
Per-credit price is the easiest thing to compare and the least important. A cheap credit that returns nothing on your particular list is worth less than an expensive credit that hits. Coverage varies enormously by geography, seniority, and company size, and no published figure will tell you how a tool performs on your ICP.
Run the same 500 contacts through two or three tools before switching. Every vendor here charges only on success, so the test costs you very little.
The five tools
LeadMagic: cheapest per credit, API-first
$49.99/mo for 24,000 credits, up to $849/mo for 1.2M. 15+ REST endpoints, CLI, and an MCP server, with one credit pool shared across the team rather than per seat. Email 1 credit, mobile 5, validation 0.25. The cheapest verified email in this comparison by a wide margin. Not a product for non-technical users. Full detail in the LeadMagic review.
Icypeas: cheapest entry price, no phones
$19/mo for 1,000 credits, plus VAT, rising to $499 for 100,000. Credits never expire, which no other tool here offers. Verification costs 0.1 credits, making it a cheap list-cleaning layer. The catch is that Phone Finder is still listed as coming soon. Full detail in the Icypeas review.
Findymail: deliverability with a guarantee
$99/mo for 5,000 Finder credits plus 5,000 bonus Verifier credits. Finds and verifies in one step, does not charge for duplicates, and commits to a bounce rate under 5% with credits refunded if it misses. You get fewer contacts back than a waterfall would return. That is the design. Full detail in the Findymail review.
Prospeo: a search platform that happens to enrich
$49/mo per user for 2,000 credits, up to $249 per user for 15,000, with a free tier at 100 credits. In 2026 the tiering axis is the search product, 41 filters, intent topics, personas, lookalikes, CRM sync, rather than the credits. Note the per-user pricing: three people on Growth is $297/mo. Full detail in the Prospeo review.
FullEnrich: the hosted waterfall
$55/mo for 1,000 credits on a volume slider running past 100K, plus a 50-credit free trial. Queries 25+ vendors in sequence and returns the best result, charging only on success. Highest per-credit price here, and it has to earn that through hit rate. Unlimited users and up to 12 months of credit rollover. Full detail in the FullEnrich review.
Adjacent options we did not re-verify
These sit in the same buying conversation but their pricing was not re-checked in this round, so no figures are quoted:
- Clay, a builder rather than an enrichment vendor, with 150+ providers in a configurable waterfall. See the Clay review.
- Apollo, enrichment bundled with a sequencer. See the Apollo.io review.
- Cognism for EMEA mobile coverage. See the Cognism review.
- ZoomInfo at the enterprise end. See the ZoomInfo review.
Decision framework
- Cheapest per credit, and you build workflows -> LeadMagic
- Lowest entry price, email only, EU billing -> Icypeas
- Deliverability is the constraint -> Findymail
- You want search and filtering in the same seat -> Prospeo
- Highest hit rate without building a waterfall -> FullEnrich
- Phone-heavy workflow -> LeadMagic first, on credit cost alone
Where enrichment stops
Every tool on this page answers the same question: how do I reach this person. None of them answers the one that decides whether the email works, which is why now.
Satellyte covers that second question. It reads 100+ public web sources per vertical for six signal types: funding rounds, hiring spikes, tech stack changes, news events, technology lists, and social engagement on LinkedIn, X, and Threads. No account connections, and credits deduct only on verified results. Outreach that references a concrete buying signal lands 15-25% reply rates per Autobound's aggregation of Lemlist, Instantly, and Belkins data, against a 3.43% cold average in the Instantly 2026 benchmark. About 95% of your market is not in the buying window at any given moment, per the 95/5 rule, so enriching everyone is mostly wasted credits.
An enrichment tool and a signal layer are complementary purchases, not competing ones.
FAQ
What is the cheapest email enrichment tool? By entry price, Icypeas at $19/mo for 1,000 credits, excluding VAT. By cost per verified email, LeadMagic at roughly $0.002 on its $49.99 Basic plan with 24,000 credits. Which is cheaper for you depends entirely on volume.
Which enrichment tool is best for phone numbers? LeadMagic on cost, at 5 credits per valid mobile against 10 at both FullEnrich and Findymail. Icypeas has no phone product yet. Coverage varies by geography, so test before committing.
Do these tools charge for contacts they cannot find? No. All five charge only on verified or successful results, and Findymail additionally does not charge for duplicates. That makes side-by-side testing cheap.
What is waterfall enrichment? Querying several data providers in sequence and taking the first good result, which lifts hit rate above any single source. FullEnrich sells this as a hosted product; Clay lets you build your own.
Do enrichment credits roll over? It varies and it matters. Icypeas credits never expire. FullEnrich rolls over 3 months on monthly billing and 12 on annual. Findymail rolls up to 2x your plan. Prospeo credits roll over. LeadMagic rolls up to 2 months on Essential and above.
How many enrichment tools should I run? Most teams need one, plus a cheap verification layer. Teams with hard-to-find ICPs run a waterfall, either FullEnrich as a hosted version or several vendors chained in Clay. Adding tools past that point usually buys duplicate coverage.
Enrichment tells you how to reach someone. Signals tell you when it is worth doing. Browse the live signals for your industry or start with 1,000 free credits.
Sources
- LeadMagic pricing (verified 29 July 2026)
- Icypeas pricing (verified 29 July 2026)
- Findymail pricing (verified 29 July 2026)
- Prospeo pricing (verified 29 July 2026, rendered in a browser)
- FullEnrich pricing (verified 29 July 2026)
- Instantly Cold Email Benchmark Report 2026
- LinkedIn B2B Institute / Ehrenberg-Bass, the 95/5 rule
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