Satellyte vs Pocus 2026: Outbound Signals vs PLG Signals

Pocus is the product-led sales platform. Satellyte is the outbound signal detection tool. Both surface in-market accounts; Pocus from product usage, Satellyte from open-web behavior. Different motions, sometimes complementary.

TL;DR verdict

• Pocus wins for PLG SaaS where free-trial usage data is the strongest signal of buying intent.
• Satellyte wins for sales-led B2B teams where the signal lives outside your product (LinkedIn, hires, funding, news).
• For PLG + sales-led hybrid teams, both at once is normal.

Different signal sources

Pocus aggregates product usage events: workspace signups, feature adoption, MAU thresholds, expansion triggers. Then routes them to sales as PQLs (product-qualified leads).

Satellyte aggregates external buying events: hires, funding, executive moves, LinkedIn engagement, news mentions on your ICP accounts. No product usage required.

Pricing

Pocus does not publish pricing. Per dossier, mid-market starts in the $20K to $50K/yr range; enterprise higher.

Who each one is for

• Satellyte: Sales-led B2B SaaS, agencies, founders running outbound. Especially fits teams without a free trial or PLG motion to mine for usage signals.
• Pocus: PLG SaaS with active free trial or freemium tier, mid-market and up.

Caveats worth an editor's eye

• Pocus pricing per dossier; not vendor-disclosed.
• PLG signals require enough free-trial volume to surface meaningful patterns; sub-1,000 trials/mo and the signal noise dominates.
• Satellyte does not require any product data; it works for SaaS without freemium and for non-SaaS B2B services.